Master in Fashion Art Direction - IED Milano

Language

English

Start date

November 2026
April 2027

Frequency

Full time

Fruition

On campus

Duration

1 Year

Course Coordination

Federigo Gabellieri

Price

EU/EEA resident students: €20.300

Non‑EU/Non-EEA resident students: €22.300

Shaping the new aesthetic of a fashion brand through visual storytelling and editorial projects.

Being a Fashion Art Director means overseeing the visual aesthetic and artistic direction of fashion-related projects, such as advertising campaigns, editorial photo shootings, fashion shows, and brand events.

Professionals in fashion art direction have the mission to conceptualize and implement the artistic vision of a brand, taking into consideration the target audience and the latest fashion trends.

Thanks to the Master’s Program in Fashion Art Direction you will achieve the skills necessary to take charge of the fashion art director’s key responsibilities  from the concept development to the direction of a photo shooting.

Classes will are  held in english in an intercultural and diverse environment.

The city is a plus: Milan, a world renowned fashion capital and home to some of the most prestigious fashion brands. The right place to learn, experiment and experience the real-world expectations and needs of fashion industry.

Information to decide

The Master’s Program in Fashion Art Direction seeks to train future professionals, capable of shaping the visual identity and perception of fashion brands in order help them emerge and being recognised on a highly competitive industry such as the fashion world.

The Master’s Program in Fashion Art Direction at IED Milano aims to prepare students for the multidisciplinary role of Art Director for the fashion industry, focusing on process, creative collaboration and visual storytelling whilst also providing expert current market context and industry insight.

A Master with a process driven structure. From contemporary context and market awareness to the creative development, research and planning process through to final creative outputs and executions.

Exploring what it means to be a fashion art director today, from editorial design and direction, through to campaign and content creation for major international fashion brands, with an emphasis on the multidisciplinary, collaborative nature of being a Fashion Art Director.

The Master’s Program in Fashion Art Direction is addressed to students with high level of creativity and a desire to investigate the fashion industry and the fashion latest trends to develop new concepts and aesthetics.

The Master’s Program is open to graduates in Fashion Design, (Fashion) Communication, Graphic Design, Visual Arts, as well as to young professionals with strong knowledge in design methodology and project development and/or experience in the fashion field.

·      Skill required: Adobe suite (Photoshop, Illustrator, InDesign), Presentation software (ex. Canva, Keynote, PowerPoint), Microsoft Office

·      Strongly recommended skills: Knowledge in fashion culture and history

Contemporary fashion brands and editorial platforms have a constant need for exciting, engaging imagery and dynamic design and direction. The Master’s Program in Fashion Art Direction will fully prepare you for work in the fashion industry, from responding to briefs, collaborating with creative teams, to learning the tools to enable you to fully express and experiment with the assets you create.

You will build a thorough understanding of the role of fashion art director – from the origins of the discipline to how this has evolved to meet the needs of the modern market. Visual storytelling and content creation are a key part of a brands marketing strategy, and you will learn how a fashion art director is fundamental in expressing these pillars of communication.

Finally, the Master’s Program in Fashion Art Direction will fully equip you to lead the creative production process, from initial concepts, visual research and creative planning to being on set and understanding what it takes to direct a creative team.

The main software you will need during your course is provided by IED!

On this page you will find all the features you need for your computer. 

Syllabus

Brand Marketing and Content Creation

Methodology of Project Development

History of the Fashion Art Director

Graphic Design - Layout and Typography

Creative Planning and Production

Image Making Methodology

Project Development EDITORIAL

Project Development STORYTELLING

Visual & Image Creation

Commercial and Editorial Market Awareness

Presentation Techniques

Thesis Project

Faculty

Course Coordinator

Federigo Gabellieri

Art Director at GQ

Flavio Tarquini

Art Director/Creative Director

Luca Devinu

Title Design & Typography Designer

Laura Marino

Art Director and Lecturer

Emanuele Amighetti

Creative Director

Nicola Garzetti

Director and Videomaker in fashion, TV and music

Lisa Olsson Hjerpe

Freelance Executive Producer and Projects Manager

Giovanni Ottonello

Art Director in IED

Michele Giacopuzzi

Product and Interior Designer

Federico Paviani

Art Director

Michela Buratti

Fashion Stylist and Journalist

Riccardo Terzo

Fashion editor, stylist, consultant, lecturer

Rita Lino

Photographer

Serena Sala

Sociologist and Visual Communication Consultant

Course partner

News

11 September 2026

Issue 4: Material World - Plural Intelligences

What happens when we recognize the intelligence of materials and learn to work with it responsibly, collectively, and collaboratively?

11 September 2026

Peio Santisteban’s “Flores para un monstruo” Wins the IED Madrid Fashion Talent Award 2026

Twelve students from the Fashion Design Bachelor’s Degree at Istituto Europeo di Design Madrid presented their collections for the second consecutive year as part of the OModa Madrid Es Moda programme.

07 September 2026

Fashion show and festival: the IED Public Programme is back

In September, IED's Public Program returns with a calendar of events across its campuses in Italy and Spain, offering opportunities for dialogue, exchange and discovery open to the community and the wider public.

07 September 2026

IED Madrid Alumni Talent at OMODA Madrid es Moda 2026

Designers and IED Madrid alumni Luis Berrendero and Carlota Barrera have taken part in this edition’s programme, alongside other IED Madrid initiatives such as its Fashion Show 2026 and the event with Roberto Verino.

02 September 2026

Six talents from the IED community to take part in Mercedes-Benz Fashion Week

EGO, the catwalk dedicated to emerging fashion designers, will feature four alumni and one student from our community this year, while lecturer Juan Vidal will present his collection at a private, invitation-only event.

28 August 2026

What does sustainability mean for a design school?

When discussing sustainability, the debate often focuses on environmental impacts and the responsible use of resources. But what does sustainability mean, in practical terms, for a school that educates future designers, creatives and professionals capable of driving change?

25 August 2026

IED Barcelona Master's and Postgraduate Final Presentations 2026

A showcase of creativity and talent in fashion design, bridalwear, fashion marketing and communication, fashion product management, and interior design for hotels and food & beverage spaces.

24 August 2026

IED Madrid to Present Its Fashion Show as Part of OModa Madrid es Moda, Showcasing Talent from Its Classrooms

The runway show will begin at 6:30 p.m. at Espacio Jorge Juan

IED Ranked Among the World's Best Fashion Schools in 2025

10 July 2026

IED Ranked Top 20 Fashion School Worldwide 2026

IED has once again been ranked among the world’s best fashion schools in 2026: 18th place in the CEOWORLD ranking

Don't miss it

14 September 2026 - 18 September 2026

Barcelona

IED Barcelona 2026 Undergraduate Welcome Week

The welcome event for undergraduate students, teachers and staff to mark the official opening of the new academic year will take place on Monday 14 September.

Exhibitions and Festival

02 October 2026 - 08 October 2026

Madrid

Sepiia’s 10th Anniversary Exhibition

IED Madrid alumni and designer Federico Sáinz de Robles celebrates the 10th anniversary of his brand, Sepiia, with an exhibition.